Mahindra launches ‘Prerna’ project for women farmers
October 17th, 2017
Auto manufacturer Mahindra and Mahindra celebrated ‘Mahila Kisan Diwas’ and launched a programme, ‘Prerna’ to empower women working in the agriculture sector. Prerna’ project is aimed at promoting the use of efficient and ergonomic farm tools and equipment by women who work long hours in the fields. It is first launched in Odisha, with an aim to positively impact the lives of over 1,500 families across 30-plus villages.